AT&T - The Fan Experience

More Case Studies

Range Rover Sport - Designing for Sport

The Athletic and Range Rover partnered to explore how stadium architecture meets luxury automotive design, with architect David Manica touring iconic sports cities in a Range Rover Sport.

State Farm - Ensuring Coverage

State Farm and The Athletic launched the Ensuring Coverage campaign to spotlight women in sports, starting with expanded Women's World Cup coverage.

Nike - Olympic Trials

In partnership with Nike, The Athletic created vertical videos at the Olympic Track & Field Qualifiers, spotlighting Nike Air tech and Team USA athletes like Sha'Carri Richardson.

Google - Womens Coverage

To address the gap in women's sports coverage, Google partnered with The Athletic to double reporting on pro women's basketball and soccer through expanded newsroom support and multi-platform storytelling.

Paramount Plus - Connections: Sports Edition

Paramount+ was the first sponsor of Connections: Sports Edition. A September free-trial reward for completing the game drove record single-day gameplay.

Amazon - How a Tennis Pro Stays in Her Prime

With Taylor Townsend, The Athletic’s commercial team showcased how Prime powers her 40-week season with quick essentials and personal touches.

Ebay - The Collector’s Mindset

The Athletic’s commercial team highlighted Myles Turner’s off-court passion for LEGO and how he grows his collection through eBay.

Display Units

Audio

Video

Social

Events

Newsletters